Innovative Designs that Communicate, Attract and Convince.
LABELS / PACKAGING / BOTTLES / RENDERING
The relevance of Packaging Design lies in its role as the primary and permanent communication channel for a product at the point of sale. It serves as a crucial tool for generating sales by conveying a message to consumers.
Packaging design is highly effective due to its ability to deliver an immediate message. Time plays a critical role at the point of sale, as consumers typically make a purchasing decision within a mere 4 seconds when faced with shelves of options.
Therefore, a well-designed packaging image can make the difference between a product being sold or remaining on the shelf, eventually expiring, or being removed from inventory.
At Innova, we possess extensive experience in this field, having successfully developed and designed numerous packaging and labels for renowned international brands.